I'Art: Difference between revisions
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The trademark was registered on the Principal Register on January 22, 2002 (Registration No. 2533040). However, the registration was cancelled on October 24, 2008 because JVC did not file the required Section 8 declaration (a maintenance affidavit required within 6 years of registration to prove continued use of the mark). | The trademark was registered on the Principal Register on January 22, 2002 (Registration No. 2533040). However, the registration was cancelled on October 24, 2008 because JVC did not file the required Section 8 declaration (a maintenance affidavit required within 6 years of registration to prove continued use of the mark). | ||
=== | === USPTO Trademark Application === | ||
<pdf>File:76109158.pdf</pdf> | |||
== Marketing == | == Marketing == | ||
JVC marketed the I'Art series with the tagline "The Art of Imagery," emphasizing the flat-screen technology and picture quality. The I'Art logo featured the stylized text with a painter's palette containing colored paint blobs, reinforcing the artistic theme of the brand name. | JVC marketed the I'Art series with the tagline "The Art of Imagery," emphasizing the flat-screen technology and picture quality. The I'Art logo featured the stylized text with a painter's palette containing colored paint blobs, reinforcing the artistic theme of the brand name. | ||
Revision as of 21:47, 16 January 2026
I'Art is a CRT series/product line manufactured by JVC. The I'Art series was JVC's line of flat-screen CRT televisions introduced in the early 2000s. These sets featured JVC's "Real Flat" CRT technology with INVAR shadow masks for improved picture quality and reduced geometric distortion. The I'Art name emphasized the aesthetic design focus of the line, targeting consumers who wanted both picture quality and modern styling.
CRT models in the I'Art series
Trademark
JVC Americas Corp. filed an Intent-to-Use trademark application for "I'Art" on August 15, 2000 (USPTO Serial No. 76109158). The mark was described as "I'Art and Design" and covered Digital Color Televisions in International Class 9.
The trademark was published for opposition on April 24, 2001, and a Notice of Allowance was issued on July 17, 2001. JVC filed a Statement of Use in August 2001, declaring first use in commerce in November 2000, with the mark appearing on product labels, marketing materials, and brochures.
The trademark was registered on the Principal Register on January 22, 2002 (Registration No. 2533040). However, the registration was cancelled on October 24, 2008 because JVC did not file the required Section 8 declaration (a maintenance affidavit required within 6 years of registration to prove continued use of the mark).
USPTO Trademark Application
Marketing
JVC marketed the I'Art series with the tagline "The Art of Imagery," emphasizing the flat-screen technology and picture quality. The I'Art logo featured the stylized text with a painter's palette containing colored paint blobs, reinforcing the artistic theme of the brand name.
